Airbnb Investment Market Data

Best Dallas Neighborhoods
for Airbnb Investment

55 neighborhoods ranked by revenue, nightly rate, occupancy, and Surge Score, with STR rules for each.

B+

Market Grade

74/100

Surge Score™

How Dallas Airbnb neighborhoods differ

Urban-core submarkets like Deep Ellum, West Dallas, and Uptown carry the highest nightly rates and the most exposure to the pending zoning litigation, while northern suburbs such as Flower Mound, Lewisville, and Roanoke deliver strong revenue with lower entry prices and their own, generally friendlier, rules.

Across the 55 neighborhoods below, nightly rates run from $141 to $324 and annual revenue from about $29,810 to $55,809, against a city average of $39,983. Roanoke, West Dallas, and Red Oak lead on revenue; Cedars, West Dallas, and Rockwall lead on Surge Score. Properties near the medical districts (UT Southwestern, Baylor UMC) and the convention center see the steadiest midweek demand. Each card links to a full neighborhood page with performance benchmarks and the governing STR jurisdiction.

Neighborhood Investment Profiles

55 neighborhoods ranked by Surge Score — combining STR revenue, occupancy, and market fundamentals

vs Dallas avg
Revenue$49,592/yr
+24%
ADR$260/night
+29%
Occupancy62.3%
+4%
RevPAR$135.9/night
+12%

Revenue runs 24% above the Dallas average.

$49,592/yr revenueExplore →
B+72
vs Dallas avg
Revenue$55,809/yr
+40%
ADR$274/night
+36%
Occupancy63.6%
+6%
RevPAR$152.9/night
+26%

Revenue runs 40% above the Dallas average. Both revenue and occupancy outperform the city.

$55,809/yr revenueExplore →
vs Dallas avg
Revenue$53,572/yr
+34%
ADR$324/night
+61%
Occupancy51.3%
-15%
RevPAR$146.8/night
+21%

Revenue runs 34% above the Dallas average. High revenue per booking offsets moderate demand — a pricing-power play.

$53,572/yr revenueExplore →
vs Dallas avg
Revenue$51,531/yr
+29%
ADR$289/night
+44%
Occupancy60.0%
-0%
RevPAR$141.2/night
+16%

Revenue runs 29% above the Dallas average.

$51,531/yr revenueExplore →
vs Dallas avg
Revenue$39,178/yr
-2%
ADR$216/night
+7%
Occupancy62.5%
+4%
RevPAR$107.3/night
-12%

Solid performer with balanced revenue and demand signals.

$39,178/yr revenueExplore →
vs Dallas avg
Revenue$42,351/yr
+6%
ADR$234/night
+16%
Occupancy60.7%
+1%
RevPAR$116/night
-5%

Commands premium nightly rates at $234 ADR.

$42,351/yr revenueExplore →
B+66
vs Dallas avg
Revenue$31,774/yr
-21%
ADR$165/night
-18%
Occupancy64.0%
+6%
RevPAR$87.1/night
-28%

Solid performer with balanced revenue and demand signals.

$31,774/yr revenueExplore →
vs Dallas avg
Revenue$35,487/yr
-11%
ADR$194/night
-4%
Occupancy61.6%
+2%
RevPAR$97.2/night
-20%

Solid performer with balanced revenue and demand signals.

$35,487/yr revenueExplore →
vs Dallas avg
Revenue$41,432/yr
+4%
ADR$220/night
+9%
Occupancy61.7%
+3%
RevPAR$113.5/night
-7%

Solid performer with balanced revenue and demand signals.

$41,432/yr revenueExplore →
vs Dallas avg
Revenue$32,473/yr
-19%
ADR$172/night
-14%
Occupancy66.0%
+10%
RevPAR$89/night
-27%

Solid performer with balanced revenue and demand signals.

$32,473/yr revenueExplore →
vs Dallas avg
Revenue$40,586/yr
+2%
ADR$220/night
+9%
Occupancy59.3%
-1%
RevPAR$111.2/night
-8%

Solid performer with balanced revenue and demand signals.

$40,586/yr revenueExplore →
vs Dallas avg
Revenue$42,698/yr
+7%
ADR$219/night
+9%
Occupancy66.9%
+11%
RevPAR$117/night
-4%

Solid performer with balanced revenue and demand signals.

$42,698/yr revenueExplore →
Surge Market Intelligence · Dallas market data

Compare Neighborhoods

Select up to 3 neighborhoods to compare side-by-side across all key investment metrics

Select 2-3 neighborhoods above, or use the quick-pick to compare the top-rated areas

Surge Market Intelligence — Normalized across 55 Dallas submarkets

Dallas Airbnb Neighborhoods FAQ

By gross revenue, Roanoke, West Dallas, and Red Oak lead Dallas, with Roanoke averaging $55,809 a year. By our Surge Score, which also weighs demand consistency and regulatory risk, the top areas are Cedars, West Dallas, and Rockwall. For value, Denton, Deep Ellum, and Oak Lawn combine below-median nightly rates with above-median occupancy. Properties near the medical districts (UT Southwestern, Baylor UMC) and the convention center see the steadiest midweek demand.

Nightly rates range from $141 in Bent Tree to $324 in West Dallas, against a city average of $201. Urban-core submarkets like Deep Ellum, West Dallas, and Uptown carry the highest nightly rates and the most exposure to the pending zoning litigation, while northern suburbs such as Flower Mound, Lewisville, and Roanoke deliver strong revenue with lower entry prices and their own, generally friendlier, rules. The comparison tool on this page plots up to three neighborhoods against each other on revenue, rate, occupancy, and Surge Score.

The Dallas average is 60%, but neighborhoods differ by demand type. Properties near the medical districts (UT Southwestern, Baylor UMC) and the convention center see the steadiest midweek demand. Leisure-driven areas post higher weekend and peak-season occupancy with softer midweek nights. Each neighborhood page on this site shows trailing-twelve-month occupancy next to the city benchmark.

Urban-core submarkets (Deep Ellum, West Dallas, Uptown) command the highest nightly rates, driven by nightlife, events, and corporate travel, but carry the most exposure to the pending STR zoning litigation. Northern suburbs like Flower Mound, Lewisville, and Roanoke deliver strong revenue with lower entry prices and less regulatory risk. Many investors barbell both: one urban high-rate unit plus one suburban steady performer.

Annual revenue per listing ranges from about $29,810 in value neighborhoods to $55,809 in Roanoke. The market average is $39,983. Every Dallas neighborhood page lists revenue, nightly rate, occupancy, RevPAR, and how it benchmarks against the city average so you can compare returns rather than just revenue.

Deep Market Analytics

Granular STR performance data, competitive landscape, and demand forecasts

Surge Market Intelligence

Monthly Revenue Seasonality

JanFebMarAprMayJunJulAugSepOctNovDec

19,468

Total Active STR Listings

14 days

Avg Booking Lead Time

3.2 nights

Avg Length of Stay

+12.3%

Supply Growth (YoY)

Revenue Distribution

Top 10%$72,000+
Top 25%$48,000+
Median$34,200
Bottom 25%$18,000

Competitive Landscape

Entire Home/Apt68%
Private Room28%
Shared Room4%
Superhost %24%

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