Terrell Airbnb Market Data

48.5/ 100#51 of 55 Dallas neighborhoodssuburban
Avg Annual Revenue
$22,206-55% vs city
per STR listing (AirDNA)
Average Daily Rate
$169-32% vs city
entire-place listings
Occupancy
42%-37% vs city
trailing 12 months
RevPAR
$61-63% vs city
revenue per available night
Median List Price
live MLS, in boundary
Price / Sqft
recent solds
Days on Market
recent solds
Active Listings
for sale now
Top STR Picks

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Terrell Performance Data

Live MLS trends inside the neighborhood boundary plus STR benchmarks against the rest of Dallas.

Terrell vs Dallas Average

Short-term rental performance compared to the citywide average (AirDNA, trailing 12 months)

Where Terrell Ranks

STR market score across all 55 Dallas neighborhoods — Terrell highlighted

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The Surge Take: Terrell

Terrell scores 48.5/100 on Surge's STR market score, ranking #51 of 55 Dallas-area submarkets we track. That's in the lower tier of the Dallas market on our score, which usually reflects thinner guest demand. Deals here need to be underwritten conservatively — the entry price has to do the heavy lifting. The average listing here grosses $22,206/year — about 55% below the Dallas metro average, so unit selection and design matter more than usual.

The revenue profile is a $169 average daily rate at 42% occupancy (RevPAR $61). That's a healthy mid-market ADR — the sweet spot for durable demand from both leisure and work travel. As a suburban submarket, demand skews toward families, relocations, and medical or project stays — larger homes tend to outperform.

On the regulatory side, Terrell falls under Terrell, which is currently permissive: No dedicated STR ordinance found; city collects HOT. Low regulatory friction is a real advantage — just verify HOA and deed restrictions, which apply regardless of city or county rules.

Generated from live Surge market data: AirDNA performance metrics, MLS pricing inside the neighborhood boundary, and our jurisdiction-level regulation tracking. Not investment advice.

Terrell STR Regulations

Permissive

Jurisdiction: Terrell · Last verified 2026-07-14

No dedicated STR ordinance found; city collects HOT

Terrell has no identified STR-specific ordinance. The city does operate a Hotel Occupancy Tax collection program (monthly report form available on city website), but there is no STR registration requirement. AirROI classifies the market as low-regulation. Investors should verify the city HOT rate directly with Terrell Finance.

What operators need to know
  • No city-specific STR permit required
  • Must remit city HOT (rate unconfirmed) + 6% state HOT
  • Comply with general residential/zoning codes
  • Check HOA/deed restrictions before listing
Hotel Occupancy Tax
City HOT rate not confirmed in sources (likely 7% if levied; verify with city); 6% state HOT always applies

HOA covenants and deed restrictions can prohibit short-term rentals regardless of Terrell rules — always review them before purchasing. Surge handles permitting, registration, and Hotel Occupancy Tax compliance for every property we manage.

This information is provided for general guidance only and does not constitute legal or tax advice. Regulations change — verify current requirements with local authorities before making investment decisions.

Terrell STR Investment FAQ

Is Terrell a good area for Airbnb investment?

Terrell ranks #51 of 55 Dallas neighborhoods with an STR market score of 48.5/100. Short-term rentals here earn an average of $22,206/year at a $169 average daily rate and 42% occupancy.

How much do Airbnbs make in Terrell, Dallas?

The average short-term rental in Terrell generates $22,206 in annual revenue, with an average daily rate of $169 and RevPAR of $61. Individual results vary by property size, quality, and management.

What does it cost to buy an investment property in Terrell?

Live MLS pricing for Terrell is shown above, sourced directly from the MLS and updated continuously. Compare the median price against average STR revenue of $22,206/year to estimate gross yield.

What short-term rental rules apply in Terrell?

Terrell falls under Terrell short-term rental rules: No dedicated STR ordinance found; city collects HOT. See the regulations section on this page for requirements, taxes, and sources — note that HOA and deed restrictions can also apply.

More Dallas Neighborhoods

Compare Terrell against other top-ranked Dallas STR submarkets.

Deep Market Analytics

Granular STR performance data, competitive landscape, and demand forecasts

Surge Market Intelligence

Monthly Revenue Seasonality

JanFebMarAprMayJunJulAugSepOctNovDec

19,468

Total Active STR Listings

14 days

Avg Booking Lead Time

3.2 nights

Avg Length of Stay

+12.3%

Supply Growth (YoY)

Revenue Distribution

Top 10%$72,000+
Top 25%$48,000+
Median$34,200
Bottom 25%$18,000

Competitive Landscape

Entire Home/Apt68%
Private Room28%
Shared Room4%
Superhost %24%

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