The Colony Airbnb Market Data
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The Colony Performance Data
Live MLS trends inside the neighborhood boundary plus STR benchmarks against the rest of Dallas.
The Colony vs Dallas Average
Short-term rental performance compared to the citywide average (AirDNA, trailing 12 months)
Where The Colony Ranks
STR market score across all 55 Dallas neighborhoods — The Colony highlighted
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View Dallas market analysis →The Surge Take: The Colony
The Colony scores 88.2/100 on Surge's STR market score, ranking #7 of 55 Dallas-area submarkets we track. That puts it in the top tier of the Dallas market — the score blends guest demand drivers, proximity to attractions and employers, and property fundamentals, and The Colony performs across the board. The average listing here grosses $42,063/year — about 15% below the Dallas metro average, so unit selection and design matter more than usual.
The revenue profile is a $224 average daily rate at 61% occupancy (RevPAR $115). That's a healthy mid-market ADR — the sweet spot for durable demand from both leisure and work travel. As a suburban submarket, demand skews toward families, relocations, and medical or project stays — larger homes tend to outperform.
Regulation-wise, The Colony falls under The Colony, which allows short-term rentals with compliance requirements — Registration + 7% HOT required since Oct 2022; no prohibition on operations. Registration-style regimes are manageable and tend to thin out casual competition, which can favor professional operators.
Generated from live Surge market data: AirDNA performance metrics, MLS pricing inside the neighborhood boundary, and our jurisdiction-level regulation tracking. Not investment advice.
The Colony STR Regulations
RegulatedJurisdiction: The Colony · Last verified 2026-07-14
Registration + 7% HOT required since Oct 2022; no prohibition on operations
The Colony adopted its STR program in fall 2022, effective Oct 1, 2022. All STR operators must register via GovOS (munirevs platform) and remit a 7% Hotel Occupancy Tax quarterly. The city explicitly states the program does not further regulate or prohibit STRs beyond registration and tax compliance.
- •Annual STR license/registration required
- •7% Hotel Occupancy Tax remittance (quarterly)
- •Registration via GovOS platform at thecolony.munirevs.com
- •Tax forms required even with zero activity
HOA covenants and deed restrictions can prohibit short-term rentals regardless of The Colony rules — always review them before purchasing. Surge handles permitting, registration, and Hotel Occupancy Tax compliance for every property we manage.
This information is provided for general guidance only and does not constitute legal or tax advice. Regulations change — verify current requirements with local authorities before making investment decisions.
The Colony STR Investment FAQ
Is The Colony a good area for Airbnb investment?
The Colony ranks #7 of 55 Dallas neighborhoods with an STR market score of 88.2/100. Short-term rentals here earn an average of $42,063/year at a $224 average daily rate and 61% occupancy.
How much do Airbnbs make in The Colony, Dallas?
The average short-term rental in The Colony generates $42,063 in annual revenue, with an average daily rate of $224 and RevPAR of $115. Individual results vary by property size, quality, and management.
What does it cost to buy an investment property in The Colony?
Live MLS pricing for The Colony is shown above, sourced directly from the MLS and updated continuously. Compare the median price against average STR revenue of $42,063/year to estimate gross yield.
What short-term rental rules apply in The Colony?
The Colony falls under The Colony short-term rental rules: Registration + 7% HOT required since Oct 2022; no prohibition on operations. See the regulations section on this page for requirements, taxes, and sources — note that HOA and deed restrictions can also apply.
More Dallas Neighborhoods
Compare The Colony against other top-ranked Dallas STR submarkets.
Deep Market Analytics
Granular STR performance data, competitive landscape, and demand forecasts
Monthly Revenue Seasonality
19,468
Total Active STR Listings
14 days
Avg Booking Lead Time
3.2 nights
Avg Length of Stay
+12.3%
Supply Growth (YoY)
Revenue Distribution
Competitive Landscape
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