Princeton Airbnb Market Data
Princeton is one of 55 neighborhoods in the Dallas Airbnb market (11,054 active listings, $39,983 average annual revenue). Figures below are trailing twelve months for entire-home rentals, benchmarked against the city average. Check the Dallas short-term rental regulations before underwriting, since rules differ by jurisdiction.
Princeton Performance Data
STR benchmarks against the rest of Dallas and where Princeton ranks among its neighborhoods.
Princeton vs Dallas Average
Short-term rental performance compared to the citywide average (Surge market data, trailing 12 months)
Where Princeton Ranks
STR market score across all 55 Dallas neighborhoods — Princeton highlighted
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View Dallas market analysis →The Surge Take: Princeton
Princeton scores 72.8/100 on Surge's STR market score, ranking #32 of 55 Dallas-area submarkets we track. That's mid-pack for the Dallas market: not a headline submarket, but often where value hides — mid-tier areas typically have lower acquisition costs and less STR competition than the trophy neighborhoods. The average listing here grosses $31,439/year — about 21% below the Dallas metro average, so unit selection and design matter more than usual.
The revenue profile is a $207 average daily rate at 51% occupancy (RevPAR $86). That's a healthy mid-market ADR — the sweet spot for durable demand from both leisure and work travel. As a suburban submarket, demand skews toward families, relocations, and medical or project stays — larger homes tend to outperform.
On the regulatory side, Princeton falls under Princeton, which is currently permissive: No STR ordinance as of mid-2026; council actively considering regulations. Low regulatory friction is a real advantage — just verify HOA and deed restrictions, which apply regardless of city or county rules.
Generated from live Surge market data: short term rental performance metrics and our jurisdiction-level regulation tracking. Not investment advice.
Princeton STR Regulations
PermissiveJurisdiction: Princeton · Last verified 2026-07-14
No STR ordinance as of mid-2026; council actively considering regulations
Princeton had no STR-specific ordinance as of April 2026, but city council held a work session on April 27, 2026 to evaluate regulatory options. The Princeton Herald reported the council is weighing registration, zoning restrictions, or maintaining the status quo. Investors should monitor for near-term changes.
- •No city-specific STR permit currently required
- •Must remit city HOT (if applicable) + 6% state HOT
- •Check HOA/deed restrictions before listing
- •WATCH: ordinance under active council consideration as of May 2026
HOA covenants and deed restrictions can prohibit short-term rentals regardless of Princeton rules — always review them before purchasing. Surge handles permitting, registration, and lodging tax compliance for every property we manage.
This information is provided for general guidance only and does not constitute legal or tax advice. Regulations change — verify current requirements with local authorities before making investment decisions.
Princeton STR Investment FAQ
Is Princeton a good area for Airbnb investment?
Princeton ranks #32 of 55 Dallas neighborhoods with an STR market score of 72.8/100. Short-term rentals here earn an average of $31,439/year at a $207 average daily rate and 51% occupancy.
How much do Airbnbs make in Princeton, Dallas?
The average short-term rental in Princeton generates $31,439 in annual revenue, with an average daily rate of $207 and RevPAR of $86. Individual results vary by property size, quality, and management.
What short-term rental rules apply in Princeton?
Princeton falls under Princeton short-term rental rules: No STR ordinance as of mid-2026; council actively considering regulations. See the regulations section on this page for requirements, taxes, and sources — note that HOA and deed restrictions can also apply.
More Dallas Neighborhoods
Compare Princeton against other top-ranked Dallas STR submarkets.
Deep Market Analytics
Granular STR performance data, competitive landscape, and demand forecasts
Monthly Revenue Seasonality
19,468
Total Active STR Listings
14 days
Avg Booking Lead Time
3.2 nights
Avg Length of Stay
+12.3%
Supply Growth (YoY)
Revenue Distribution
Competitive Landscape
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