Frisco Airbnb Market Data

78.0/ 100#23 of 55 Dallas neighborhoodssuburban

Frisco is one of 55 neighborhoods in the Dallas Airbnb market (11,054 active listings, $39,983 average annual revenue). Figures below are trailing twelve months for entire-home rentals, benchmarked against the city average. Check the Dallas short-term rental regulations before underwriting, since rules differ by jurisdiction.

Avg Annual Revenue
$42,572+6% vs city
per STR listing (Surge data)
Average Daily Rate
$231+15% vs city
entire-place listings
Occupancy
62%+3% vs city
trailing 12 months
RevPAR
$117-4% vs city
revenue per available night

Frisco Performance Data

STR benchmarks against the rest of Dallas and where Frisco ranks among its neighborhoods.

Frisco vs Dallas Average

Short-term rental performance compared to the citywide average (Surge market data, trailing 12 months)

Where Frisco Ranks

STR market score across all 55 Dallas neighborhoods — Frisco highlighted

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The Surge Take: Frisco

Frisco scores 78.0/100 on Surge's STR market score, ranking #23 of 55 Dallas-area submarkets we track. That's mid-pack for the Dallas market: not a headline submarket, but often where value hides — mid-tier areas typically have lower acquisition costs and less STR competition than the trophy neighborhoods. The average listing here grosses $42,572/year — about 6% above the Dallas metro average.

The revenue profile is a $231 average daily rate at 62% occupancy (RevPAR $117). That's a healthy mid-market ADR — the sweet spot for durable demand from both leisure and work travel. As a suburban submarket, demand skews toward families, relocations, and medical or project stays — larger homes tend to outperform.

Regulation-wise, Frisco falls under Frisco, which allows short-term rentals with compliance requirements — Annual license required; city cap at 25% of residential units; 7% city HOT. Registration-style regimes are manageable and tend to thin out casual competition, which can favor professional operators.

Generated from live Surge market data: short term rental performance metrics and our jurisdiction-level regulation tracking. Not investment advice.

Frisco STR Regulations

Regulated

Jurisdiction: Frisco · Last verified 2026-07-14

Annual license required; city cap at 25% of residential units; 7% city HOT

Frisco requires an annual STR license ($300/yr) under Ord. 18-10 (2019, amended 2022). Total licenses are capped at 25% of residential housing stock (≈900 units). Operating without a license risks fines up to $1,000. Airbnb/VRBO remit both state and city HOT on behalf of hosts.

What operators need to know
  • •Annual STR license ($300/yr per unit)
  • •License cap: 25% of total residential units citywide
  • •Permit number displayed in all listings
  • •24/7 local responsible party required
  • •Must collect and remit 7% city HOT + 6% state HOT
  • •No owner-occupancy required
Lodging Taxes
7% city + 6% state = 13% total

HOA covenants and deed restrictions can prohibit short-term rentals regardless of Frisco rules — always review them before purchasing. Surge handles permitting, registration, and lodging tax compliance for every property we manage.

This information is provided for general guidance only and does not constitute legal or tax advice. Regulations change — verify current requirements with local authorities before making investment decisions.

Frisco STR Investment FAQ

Is Frisco a good area for Airbnb investment?

Frisco ranks #23 of 55 Dallas neighborhoods with an STR market score of 78.0/100. Short-term rentals here earn an average of $42,572/year at a $231 average daily rate and 62% occupancy.

How much do Airbnbs make in Frisco, Dallas?

The average short-term rental in Frisco generates $42,572 in annual revenue, with an average daily rate of $231 and RevPAR of $117. Individual results vary by property size, quality, and management.

What short-term rental rules apply in Frisco?

Frisco falls under Frisco short-term rental rules: Annual license required; city cap at 25% of residential units; 7% city HOT. See the regulations section on this page for requirements, taxes, and sources — note that HOA and deed restrictions can also apply.

More Dallas Neighborhoods

Compare Frisco against other top-ranked Dallas STR submarkets.

Deep Market Analytics

Granular STR performance data, competitive landscape, and demand forecasts

Surge Market Intelligence

Monthly Revenue Seasonality

JanFebMarAprMayJunJulAugSepOctNovDec

19,468

Total Active STR Listings

14 days

Avg Booking Lead Time

3.2 nights

Avg Length of Stay

+12.3%

Supply Growth (YoY)

Revenue Distribution

Top 10%$72,000+
Top 25%$48,000+
Median$34,200
Bottom 25%$18,000

Competitive Landscape

Entire Home/Apt68%
Private Room28%
Shared Room4%
Superhost %24%

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