Frisco Airbnb Market Data
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Frisco Performance Data
Live MLS trends inside the neighborhood boundary plus STR benchmarks against the rest of Dallas.
Frisco vs Dallas Average
Short-term rental performance compared to the citywide average (AirDNA, trailing 12 months)
Where Frisco Ranks
STR market score across all 55 Dallas neighborhoods — Frisco highlighted
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View Dallas market analysis →The Surge Take: Frisco
Frisco scores 79.6/100 on Surge's STR market score, ranking #17 of 55 Dallas-area submarkets we track. That puts it in the top tier of the Dallas market — the score blends guest demand drivers, proximity to attractions and employers, and property fundamentals, and Frisco performs across the board. The average listing here grosses $41,208/year — about 17% below the Dallas metro average, so unit selection and design matter more than usual.
The revenue profile is a $225 average daily rate at 62% occupancy (RevPAR $113). That's a healthy mid-market ADR — the sweet spot for durable demand from both leisure and work travel. As a suburban submarket, demand skews toward families, relocations, and medical or project stays — larger homes tend to outperform.
Regulation-wise, Frisco falls under Frisco, which allows short-term rentals with compliance requirements — Annual license required; city cap at 25% of residential units; 7% city HOT. Registration-style regimes are manageable and tend to thin out casual competition, which can favor professional operators.
Generated from live Surge market data: AirDNA performance metrics, MLS pricing inside the neighborhood boundary, and our jurisdiction-level regulation tracking. Not investment advice.
Frisco STR Regulations
RegulatedJurisdiction: Frisco · Last verified 2026-07-14
Annual license required; city cap at 25% of residential units; 7% city HOT
Frisco requires an annual STR license ($300/yr) under Ord. 18-10 (2019, amended 2022). Total licenses are capped at 25% of residential housing stock (≈900 units). Operating without a license risks fines up to $1,000. Airbnb/VRBO remit both state and city HOT on behalf of hosts.
- •Annual STR license ($300/yr per unit)
- •License cap: 25% of total residential units citywide
- •Permit number displayed in all listings
- •24/7 local responsible party required
- •Must collect and remit 7% city HOT + 6% state HOT
- •No owner-occupancy required
HOA covenants and deed restrictions can prohibit short-term rentals regardless of Frisco rules — always review them before purchasing. Surge handles permitting, registration, and Hotel Occupancy Tax compliance for every property we manage.
This information is provided for general guidance only and does not constitute legal or tax advice. Regulations change — verify current requirements with local authorities before making investment decisions.
Frisco STR Investment FAQ
Is Frisco a good area for Airbnb investment?
Frisco ranks #17 of 55 Dallas neighborhoods with an STR market score of 79.6/100. Short-term rentals here earn an average of $41,208/year at a $225 average daily rate and 62% occupancy.
How much do Airbnbs make in Frisco, Dallas?
The average short-term rental in Frisco generates $41,208 in annual revenue, with an average daily rate of $225 and RevPAR of $113. Individual results vary by property size, quality, and management.
What does it cost to buy an investment property in Frisco?
Live MLS pricing for Frisco is shown above, sourced directly from the MLS and updated continuously. Compare the median price against average STR revenue of $41,208/year to estimate gross yield.
What short-term rental rules apply in Frisco?
Frisco falls under Frisco short-term rental rules: Annual license required; city cap at 25% of residential units; 7% city HOT. See the regulations section on this page for requirements, taxes, and sources — note that HOA and deed restrictions can also apply.
More Dallas Neighborhoods
Compare Frisco against other top-ranked Dallas STR submarkets.
Deep Market Analytics
Granular STR performance data, competitive landscape, and demand forecasts
Monthly Revenue Seasonality
19,468
Total Active STR Listings
14 days
Avg Booking Lead Time
3.2 nights
Avg Length of Stay
+12.3%
Supply Growth (YoY)
Revenue Distribution
Competitive Landscape
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