Sugar Land Airbnb Market Data

50.2/ 100#45 of 53 Houston neighborhoodssuburban
Avg Annual Revenue
$30,339-3% vs city
per STR listing (AirDNA)
Average Daily Rate
$188+10% vs city
entire-place listings
Occupancy
53%-5% vs city
trailing 12 months
RevPAR
$83-14% vs city
revenue per available night
Median List Price
live MLS, in boundary
Price / Sqft
recent solds
Days on Market
recent solds
Active Listings
for sale now
Top STR Picks

Highest-Ranked Investment Properties

Curated using our proprietary 100-point Surge Score™ model — evaluating property fundamentals, financial viability, location quality, and listing quality.

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Sugar Land Performance Data

Live MLS trends inside the neighborhood boundary plus STR benchmarks against the rest of Houston.

Sugar Land vs Houston Average

Short-term rental performance compared to the citywide average (AirDNA, trailing 12 months)

Where Sugar Land Ranks

STR market score across all 53 Houston neighborhoods — Sugar Land highlighted

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The Surge Take: Sugar Land

Sugar Land scores 50.2/100 on Surge's STR market score, ranking #45 of 53 Houston-area submarkets we track. That's in the lower tier of the Houston market on our score, which usually reflects thinner guest demand. Deals here need to be underwritten conservatively — the entry price has to do the heavy lifting. Average listings gross $30,339/year, roughly in line with the Houston metro average.

The revenue profile is a $188 average daily rate at 53% occupancy (RevPAR $83). That's a healthy mid-market ADR — the sweet spot for durable demand from both leisure and work travel. As a suburban submarket, demand skews toward families, relocations, and medical or project stays — larger homes tend to outperform.

The key caveat is regulation: Sugar Land restricts short-term rentals — STRs effectively banned in single-family zones; CUP required in R-2/R-3/R-4 only; fines up to $2,000/day. Parcel-level due diligence is essential here; confirm the specific property is eligible before underwriting STR income.

Generated from live Surge market data: AirDNA performance metrics, MLS pricing inside the neighborhood boundary, and our jurisdiction-level regulation tracking. Not investment advice.

Sugar Land STR Regulations

Restricted

Jurisdiction: Sugar Land · Last verified 2026-07-14

STRs effectively banned in single-family zones; CUP required in R-2/R-3/R-4 only; fines up to $2,000/day

Sugar Land prohibits STRs in all single-family zoning districts (R-1E, R-1, R-1R, R-1Z), where most residential properties are located. STRs are a Conditional Use only in R-2, R-3, and R-4 (multi-family) districts requiring City Council approval. Most HOAs also independently ban STRs. Violations carry fines up to $2,000/day.

What operators need to know
  • Conditional Use Permit (CUP) required — City Council approval process
  • Only allowed in R-2, R-3, R-4 zoning districts
  • Prohibited entirely in R-1E, R-1, R-1R, R-1Z (single-family zones)
  • HOT collection required
  • HOA compliance required (most HOAs prohibit STRs)
Hotel Occupancy Tax
7% city + 6% state + 2% Fort Bend County (eff. Oct 2024) = ~15% total inside city limits

HOA covenants and deed restrictions can prohibit short-term rentals regardless of Sugar Land rules — always review them before purchasing. Surge handles permitting, registration, and Hotel Occupancy Tax compliance for every property we manage.

This information is provided for general guidance only and does not constitute legal or tax advice. Regulations change — verify current requirements with local authorities before making investment decisions.

Sugar Land STR Investment FAQ

Is Sugar Land a good area for Airbnb investment?

Sugar Land ranks #45 of 53 Houston neighborhoods with an STR market score of 50.2/100. Short-term rentals here earn an average of $30,339/year at a $188 average daily rate and 53% occupancy.

How much do Airbnbs make in Sugar Land, Houston?

The average short-term rental in Sugar Land generates $30,339 in annual revenue, with an average daily rate of $188 and RevPAR of $83. Individual results vary by property size, quality, and management.

What does it cost to buy an investment property in Sugar Land?

Live MLS pricing for Sugar Land is shown above, sourced directly from the MLS and updated continuously. Compare the median price against average STR revenue of $30,339/year to estimate gross yield.

What short-term rental rules apply in Sugar Land?

Sugar Land falls under Sugar Land short-term rental rules: STRs effectively banned in single-family zones; CUP required in R-2/R-3/R-4 only; fines up to $2,000/day. See the regulations section on this page for requirements, taxes, and sources — note that HOA and deed restrictions can also apply.

More Houston Neighborhoods

Compare Sugar Land against other top-ranked Houston STR submarkets.

Deep Market Analytics

Granular STR performance data, competitive landscape, and demand forecasts

Surge Market Intelligence

Monthly Revenue Seasonality

JanFebMarAprMayJunJulAugSepOctNovDec

19,468

Total Active STR Listings

14 days

Avg Booking Lead Time

3.2 nights

Avg Length of Stay

+12.3%

Supply Growth (YoY)

Revenue Distribution

Top 10%$72,000+
Top 25%$48,000+
Median$34,200
Bottom 25%$18,000

Competitive Landscape

Entire Home/Apt68%
Private Room28%
Shared Room4%
Superhost %24%

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