Missouri City Airbnb Market Data

Missouri City scores 42.5/100 on Surge's STR market score, ranking #53 of 53 Houston-area submarkets we track. That's in the lower tier of the Houston market on our score, which usually reflects thinner guest demand. Deals here need to be underwritten conservatively — the entry price has to do the heavy lifting. The average listing here grosses $26,859/year — about 22% below the Houston metro average, so unit selection and design matter more than usual.

The revenue profile is a $196 average daily rate at 52% occupancy (RevPAR $74). That's a healthy mid-market ADR — the sweet spot for durable demand from both leisure and work travel. As a suburban submarket, demand skews toward families, relocations, and medical or project stays — larger homes tend to outperform.

Regulation-wise, Missouri City falls under Missouri City, which allows short-term rentals with compliance requirements — Annual Residential Rental Registration required; no standalone STR ordinance but rental registration applies to all rentals. Registration-style regimes are manageable and tend to thin out casual competition, which can favor professional operators.