Airbnb Investment Market Data

Kissimmee Airbnb Market
Trends & Insights

Seasonality, demand drivers, supply growth, and amenity performance for Kissimmee short-term rentals.

Surge Take

Kissimmee Is a Strong STR Market — Here's Why

A

Market Grade

85/100

Surge Score™

Our data-driven market assessment — updated with the latest metrics

Strong Buy
Surge Market
Assessment

Kissimmee's short-term rental market earns an overall Surge Score of 85/100, driven by an average monthly revenue of $4,339 across 28,140 active listings with 60.4% average occupancy and a $263 nightly rate.

Over the past year, revenue has grown 4.2% while occupancy is up 1.1%. The market is expanding — a healthy signal where growing demand is supporting higher rates.

Seasonality plays a significant role — peak revenue in March is 93% higher than the September trough. Investors should plan cash reserves for slower months and price aggressively during peak periods.

The sweet spot for Kissimmee is 4-bedroom properties at $3,811/month. Larger properties command premium nightly rates and attract families and groups, though they require more investment in furnishing and upkeep.

The highest-performing neighborhoods are Championsgate, Storey Lake, Indian Ridge / Encore. These areas consistently outperform the market average — if you're choosing where to buy, these zip codes deserve first consideration.

This analysis is generated from proprietary market data, Census demographics, and economic indicators. Not financial advice — always perform your own due diligence before investing.

Ready to invest in Kissimmee?

Surge manages STR properties from acquisition through operations. Let our team put this data to work for you.

Get Started

Kissimmee Airbnb market insights

Kissimmee is the vacation home capital of Central Florida, minutes from the Walt Disney World gates, where purpose-built resort communities in Osceola County and the Davenport corridor on the Polk County line make up most of the whole-home rental supply. Demand comes from four segments: theme parks, large family and group trips, international visitors, youth sports and events. That mix is why the market holds 60% occupancy across 28,140 listings and why revenue per listing is up 4.2% year over year.

Theme parks. Walt Disney World, Universal Orlando (including Epic Universe), SeaWorld, and LEGOLAND send families looking for a pool home within a short drive of the gates.

Large family and group trips. Multi-generational families and friend groups book 5 to 8 bedroom homes with private pools, game rooms, and themed kids' rooms for week-long stays instead of several hotel rooms.

International visitors. Orlando International Airport brings Brazilian, British, Canadian, and Latin American visitors who stay longer than domestic guests and favor resort-style homes.

Youth sports and events. ESPN Wide World of Sports tournaments, Disney marathon weekends, and park festivals add team and event bookings on top of the school-holiday calendar.

Spring break and the summer school holidays stack theme-park demand into March and June through July, and holiday weeks command the top nightly rates, while late August through September, after schools reopen and during hurricane season, is the slow stretch. The charts below break down seasonality, supply against demand, amenity performance, and our saturation signal month by month. For the neighborhood view, see the Kissimmee neighborhoods page; for rules, the Kissimmee regulations page.

Revenue Seasonality

When Does Kissimmee Make Money?

Average monthly revenue & occupancy across 5 years of data

Peak Month

Mar

$5,737/mo · 73% occ

Trough Month

Sep

$2,965/mo · 46.5% occ

Revenue Swing

93%

Peak vs trough variance

Monthly Revenue
Occupancy Rate
$3.0k$3.7k$4.4k$5.0k$5.7kJanFebMarAprMayJunJulAugSepOctNovDec

Why This Matters for STR Investors

Seasonality is one of the most important factors in underwriting an STR investment. It tells you how much of your annual income is concentrated in a few peak months versus spread evenly throughout the year. In Kissimmee, Mar generates 93% more revenue than Sep — that's a significant swing. Markets with high seasonality can deliver exceptional peak-month returns, but you need to plan for slower months when revenue drops. Smart investors budget with the trough months in mind, not the peaks. Dynamic pricing tools become essential here — they help you capture maximum revenue during high demand while keeping occupancy up during off-season by adjusting rates downward. If your mortgage payment is based on annual averages, make sure you have 3-4 months of reserves to cover the gap.

Market Trends

Revenue & Occupancy Trends

36-month performance trajectory — is this market growing or saturating?

Avg Revenue (Last 12mo)

$4,339

+4.2% YoY

Avg Occupancy (Last 12mo)

60.4%

Current Revenue

$3,167

Latest month

Market Signal

Growing

Revenue & occ trending up

Monthly Revenue
Occupancy Rate
$2.3k$3.2k$4.1k$5.0k$5.9kOct '23Apr '24Oct '24Apr '25Oct '25Apr '26Sep '26

Why This Matters for STR Investors

Revenue and occupancy trends over time reveal whether a market is gaining momentum or losing steam — and that directly impacts your investment thesis. In Kissimmee, revenue is up 4.2% year-over-year while occupancy remains stable. That combination is the strongest signal in STR investing: it means traveler demand is growing faster than new listings are entering the market. When demand outpaces supply, existing operators have pricing power — you can raise rates without losing bookings. This is the ideal window to enter a market because your property will benefit from the rising tide rather than fighting for scraps in an oversaturated space.

STR Investor Insight

Which Amenities Drive the Most Revenue?

How each amenity impacts revenue, rates, and occupancy in Kissimmee

Highest Revenue Lift

Indoor Fireplace

+27.7% vs market avg

Highest ADR Lift

Indoor Fireplace

+27.7% vs market avg

Best for Occupancy

Waterfront

+4.1% vs market avg

Market Avg: $52,036Indoor Fireplace$66,476 (+27.7%)Hot Tub$58,081 (+11.6%)EV Charger$57,840 (+11.2%)Waterfront$55,361 (+6.4%)Beach Access$52,981 (+1.8%)Pool$52,759 (+1.4%)Washer$52,584 (+1.1%)Parking$52,196 (+0.3%)

Why This Matters for STR Investors

In Kissimmee, listings with a indoor fireplace earn 28% more revenue than the market average — the single biggest amenity driver. Pool access adds +1% to monthly revenue. These premiums compound with bedroom count: larger properties with premium amenities see the widest gap versus comparable listings without them. Use this data to prioritize renovation spending and amenity investments that directly lift your bottom line.

Market Saturation

How Crowded Is Kissimmee?

STR density, competitive landscape, and market concentration

Saturation Level

Moderate Saturation

11.7 STRs per 1K households

Active Listings

28,140

Competing for guests

Market-Wide Occupancy

60.4%

Average across all STRs

Saturation Indicators

STR Density

11.7 per 1K

Above average density — market is well-supplied

Market Occupancy

60.4%

Healthy demand — guests are booking consistently

Annual Revenue per STR

$52,068

Strong revenue per listing — market supports good ADRs

Market Concentration

18%

Revenue is spread evenly — more neighborhoods can perform well

Why This Matters for STR Investors

Market saturation tells you how crowded the playing field is — and it's one of the biggest risks new investors overlook. Kissimmee has 28,140 active short-term rentals across approximately 2400K households, which works out to 11.7 STRs per 1,000 households. This is comparable to well-established STR destinations. In markets with this density, the difference between a top-performing listing and an average one is significant — often 40-60% more revenue. What separates them? Professional photography, optimized titles and descriptions, fast response times, thoughtful amenities, and consistent 4.8+ star reviews. If you're entering this market, invest upfront in getting your listing right before worrying about scaling. Revenue is relatively well-distributed across neighborhoods, which gives you more flexibility in where you invest without being locked into a small number of 'must-buy' zones.

News & Alerts

Market News & STR Alerts

Surge Buyer List

Get our top Kissimmee STR opportunities in your inbox

We run every property we surface in Kissimmee through the same data on this page. When one clears our underwriting, buyer list members get it first, with the numbers.

  • Underwritten with real revenue data
    Projected revenue, ADR and occupancy from comparable STRs, not listing-agent guesses.
  • Regulation-checked
    We flag permits, HOA limits and city rules before a deal ever reaches you.
  • Only the ones worth your time
    If a property doesn't clear our underwriting, you never hear about it. No spam.
Join the buyer list, free

By joining, you agree to receive property alerts from Surge and our licensed Florida partner brokerages by email and, if you add a phone number, by text. Florida transactions are handled by a licensed partner brokerage in that market, named on each opportunity. Msg and data rates may apply. Unsubscribe anytime.

Kissimmee Airbnb Market Insights FAQ

Not on current data. Kissimmee has 28,140 active entire-home listings, and revenue per listing over the last twelve months is up 4.2% year over year. A saturating market shows falling revenue per listing as supply outruns demand. Kissimmee suits investors who want large pool homes in communities designed for short-term rental, with demand that follows the theme-park calendar rather than business travel. The main things to underwrite are the parcel's county and overlay status, Osceola versus Polk tax registration, HOA dues and CDD assessments, resort rental rules, and steady new supply that keeps nightly rates competitive. The saturation signal on this page tracks the ratio of listing growth to demand growth each month.

Over the trailing twelve months Kissimmee averaged $263 per night and 60% occupancy, with July the strongest month ($5,569 per listing) and September the weakest ($3,167). Spring break and the summer school holidays stack theme-park demand into March and June through July, and holiday weeks command the top nightly rates, while late August through September, after schools reopen and during hurricane season, is the slow stretch. Listings with a indoor fireplace earned about 28% more than the market baseline. The five-year charts on this page show how rate and occupancy have moved month by month.

Kissimmee short-term rental demand comes from four segments. (1) Theme parks: Walt Disney World, Universal Orlando (including Epic Universe), SeaWorld, and LEGOLAND send families looking for a pool home within a short drive of the gates. (2) Large family and group trips: Multi-generational families and friend groups book 5 to 8 bedroom homes with private pools, game rooms, and themed kids' rooms for week-long stays instead of several hotel rooms. (3) International visitors: Orlando International Airport brings Brazilian, British, Canadian, and Latin American visitors who stay longer than domestic guests and favor resort-style homes. (4) Youth sports and events: ESPN Wide World of Sports tournaments, Disney marathon weekends, and park festivals add team and event bookings on top of the school-holiday calendar.

When new listings grow faster than booked nights, occupancy and nightly rates compress and per-listing revenue falls. Kissimmee's advantage is demand diversification: theme parks, large family and group trips, international visitors, youth sports and events do not all move together, which puts a floor under occupancy. The supply and demand chart on this page tracks active listings, available nights, and booked nights over time; treat supply growth above 20% with demand growth under 10% as a signal to be more selective on neighborhood and property type.

Three things: (1) supply growth in your target neighborhood, since above 15% a year competition intensifies; (2) nightly-rate direction, because falling rates signal oversupply while stable or rising rates (currently $263 in Kissimmee) indicate pricing power; and (3) regulatory changes. Short-term rentals are allowed in unincorporated Osceola County inside the county's rental overlay (the STRPD district and resort communities) with a Florida DBPR license, a $30 Osceola Local Business Tax Receipt, and a self-remitted 6% Tourist Development Tax on top of 6% state sales tax and a 1.5% county surtax, 13.5% combined. Homes inside City of Kissimmee limits add a city Business Tax Receipt, and Davenport-area addresses on the Polk County side pay Polk's 12% combined rate instead.

In Kissimmee, listings with a indoor fireplace earned roughly 28% more per year than the market baseline of $52,068. The amenity performance section on this page ranks every tracked amenity by revenue, rate, and occupancy lift so you can prioritize the upgrades that pay back fastest.

Deep Market Analytics

Granular STR performance data, competitive landscape, and demand forecasts

Surge Market Intelligence

Monthly Revenue Seasonality

JanFebMarAprMayJunJulAugSepOctNovDec

19,468

Total Active STR Listings

14 days

Avg Booking Lead Time

3.2 nights

Avg Length of Stay

+12.3%

Supply Growth (YoY)

Revenue Distribution

Top 10%$72,000+
Top 25%$48,000+
Median$34,200
Bottom 25%$18,000

Competitive Landscape

Entire Home/Apt68%
Private Room28%
Shared Room4%
Superhost %24%

Unlock Deep Market Analytics

Get granular STR data including seasonality patterns, revenue distributions, competitive landscape analysis, and demand forecasts for your market. Free with a Surge consultation.

Book a Free Consultation

A Surge agent will share the full analytics report

Talk to a Specialist