Magnolia Airbnb Market Data

83.2/ 100#4 of 53 Houston neighborhoodssuburban
Avg Annual Revenue
$25,739-18% vs city
per STR listing (AirDNA)
Average Daily Rate
$158-8% vs city
entire-place listings
Occupancy
57%+1% vs city
trailing 12 months
RevPAR
$71-27% vs city
revenue per available night
Median List Price
live MLS, in boundary
Price / Sqft
recent solds
Days on Market
recent solds
Active Listings
for sale now
Top STR Picks

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Magnolia Performance Data

Live MLS trends inside the neighborhood boundary plus STR benchmarks against the rest of Houston.

Magnolia vs Houston Average

Short-term rental performance compared to the citywide average (AirDNA, trailing 12 months)

Where Magnolia Ranks

STR market score across all 53 Houston neighborhoods — Magnolia highlighted

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The Surge Take: Magnolia

Magnolia scores 83.2/100 on Surge's STR market score, ranking #4 of 53 Houston-area submarkets we track. That puts it in the top tier of the Houston market — the score blends guest demand drivers, proximity to attractions and employers, and property fundamentals, and Magnolia performs across the board. The average listing here grosses $25,739/year — about 18% below the Houston metro average, so unit selection and design matter more than usual.

The revenue profile is a $158 average daily rate at 57% occupancy (RevPAR $71). That's a healthy mid-market ADR — the sweet spot for durable demand from both leisure and work travel. As a suburban submarket, demand skews toward families, relocations, and medical or project stays — larger homes tend to outperform.

Regulation-wise, Magnolia falls under Magnolia, which allows short-term rentals with compliance requirements — Permit required since Dec 2024 ordinance; $150/unit, annual, inspection within 30 days. Registration-style regimes are manageable and tend to thin out casual competition, which can favor professional operators.

Generated from live Surge market data: AirDNA performance metrics, MLS pricing inside the neighborhood boundary, and our jurisdiction-level regulation tracking. Not investment advice.

Magnolia STR Regulations

Regulated

Jurisdiction: Magnolia · Last verified 2026-07-14

Permit required since Dec 2024 ordinance; $150/unit, annual, inspection within 30 days

Magnolia City Council unanimously passed a comprehensive STR ordinance on December 10, 2024. Each STR unit requires its own annual permit ($150 fee). Existing operators had 90 days to apply. City staff inspects within 30 days of application to determine maximum occupancy and parking capacity. Operating without a permit is unlawful and subject to fines and a Class C misdemeanor. The city is authorized to collect Hotel Occupancy Tax from STR operators and maintains a public website listing all permitted STRs.

What operators need to know
  • STR permit required per unit ($150/year)
  • Existing operators had 90-day grace period from ordinance effective date
  • On-site inspection within 30 days of application (city sets max occupancy)
  • Working smoke alarms required
  • CO detectors on each floor if gas/propane/attached garage
  • Windows in each bedroom required
  • Gas appliances vented outside
  • Operating without permit = fines + Class C misdemeanor
  • City HOT collection authorized and required
  • Public listing on city website
Hotel Occupancy Tax
6% state + city HOT (authorized by Dec 2024 ordinance; exact city rate unconfirmed)

HOA covenants and deed restrictions can prohibit short-term rentals regardless of Magnolia rules — always review them before purchasing. Surge handles permitting, registration, and Hotel Occupancy Tax compliance for every property we manage.

This information is provided for general guidance only and does not constitute legal or tax advice. Regulations change — verify current requirements with local authorities before making investment decisions.

Magnolia STR Investment FAQ

Is Magnolia a good area for Airbnb investment?

Magnolia ranks #4 of 53 Houston neighborhoods with an STR market score of 83.2/100. Short-term rentals here earn an average of $25,739/year at a $158 average daily rate and 57% occupancy.

How much do Airbnbs make in Magnolia, Houston?

The average short-term rental in Magnolia generates $25,739 in annual revenue, with an average daily rate of $158 and RevPAR of $71. Individual results vary by property size, quality, and management.

What does it cost to buy an investment property in Magnolia?

Live MLS pricing for Magnolia is shown above, sourced directly from the MLS and updated continuously. Compare the median price against average STR revenue of $25,739/year to estimate gross yield.

What short-term rental rules apply in Magnolia?

Magnolia falls under Magnolia short-term rental rules: Permit required since Dec 2024 ordinance; $150/unit, annual, inspection within 30 days. See the regulations section on this page for requirements, taxes, and sources — note that HOA and deed restrictions can also apply.

More Houston Neighborhoods

Compare Magnolia against other top-ranked Houston STR submarkets.

Deep Market Analytics

Granular STR performance data, competitive landscape, and demand forecasts

Surge Market Intelligence

Monthly Revenue Seasonality

JanFebMarAprMayJunJulAugSepOctNovDec

19,468

Total Active STR Listings

14 days

Avg Booking Lead Time

3.2 nights

Avg Length of Stay

+12.3%

Supply Growth (YoY)

Revenue Distribution

Top 10%$72,000+
Top 25%$48,000+
Median$34,200
Bottom 25%$18,000

Competitive Landscape

Entire Home/Apt68%
Private Room28%
Shared Room4%
Superhost %24%

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