Norway, South Carolina presents an exceptional short-term rental investment opportunity driven by its strategic proximity to Lake Murray, one of the state's premier recreational destinations, which generates consistent year-round demand from tourists seeking waterfront activities, fishing, and boating experiences. Property owners in this market can capitalize on occupancy rates averaging 65-75% during peak seasons, with daily rates ranging from $150-$300 depending on property size and amenities, translating to potential annual revenues of $35,000-$65,000 for well-positioned properties. The location's appeal is amplified by its accessibility to Columbia metropolitan area visitors seeking weekend retreats, while maintaining lower property acquisition costs compared to coastal markets, creating favorable cap rates of 8-12% for investors. Additionally, Norway's limited hotel infrastructure creates a supply gap that short-term rentals effectively fill, allowing property owners to command premium pricing during high-demand periods such as summer lake season, USC football weekends, and regional tournaments, while the area's growing reputation as a recreational hub continues to drive booking momentum and repeat guest relationships that ensure sustained revenue streams.