Short Term Rental
Management

Surge offers local full service vacation rental management for busy vacation rental owners and Airbnb hosts in Honokaa, Hawaii

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Honokaa, Hawaii Short Term Rental Overview

Airbnb Market
Honokaa presents an exceptional short-term rental investment opportunity driven by its strategic position as the gateway to Hawaii's Big Island's most coveted attractions, including Waipio Valley and the Hamakua Coast's dramatic waterfalls, creating consistent year-round demand from adventure-seeking tourists willing to pay premium rates for authentic Hawaiian experiences. Property owners in this market are capitalizing on occupancy rates exceeding 75% annually, with average daily rates ranging from $150-$300 depending on property size and amenities, significantly outperforming traditional long-term rental yields by 200-400%. The town's limited inventory of vacation rentals, combined with its proximity to Mauna Kea's world-renowned observatories and the historic charm that attracts high-spending eco-tourists and cultural enthusiasts, positions Honokaa properties to command premium pricing while maintaining strong booking velocity. Current market analysis indicates that well-positioned short-term rentals in Honokaa are generating gross annual revenues of $45,000-$85,000 for modest 2-3 bedroom properties, with net profit margins of 35-50% after expenses, making this location particularly attractive for investors seeking to maximize their property's income potential in Hawaii's robust tourism economy.
Short Term Rental Regulations
Short-term rental regulations in Honokaa, Hawaii, are governed by a complex web of county ordinances, state tax requirements, and zoning restrictions that can change frequently and carry significant financial penalties for non-compliance, including hefty fines, forced closure of operations, and potential legal action that could cost property owners thousands of dollars in lost revenue and legal fees. The Big Island's evolving regulatory landscape requires constant monitoring of permit renewals, tax registration updates, occupancy limits, safety compliance standards, and neighbor notification requirements, making it nearly impossible for individual property owners to stay current with all obligations while managing their rental business effectively. However, professional short-term rental management services specialize in navigating these intricate legal requirements, handling all aspects of licensing, permit applications, tax collection and remittance, regulatory compliance monitoring, and ongoing legal updates, allowing property owners to enjoy the benefits of their investment while having complete peace of mind that all local, county, and state requirements are being met by experienced professionals who make compliance their full-time responsibility.
Occupancy Rates
Honokaa, Hawaii experiences distinct seasonal patterns with peak tourist seasons occurring during winter months (December through March) when mainland visitors escape cold weather, and summer months (June through August) when families vacation, typically achieving occupancy rates of 75-85% during these periods. The shoulder seasons of April-May and September-November see moderate demand with occupancy rates dropping to 60-70%, while the slowest period occurs during late spring (May) and early fall (September-October) when occupancy can fall to 45-60% as fewer tourists visit the Big Island's Hamakua Coast region. Professional revenue management becomes crucial during these fluctuations, requiring dynamic pricing strategies that increase rates during peak demand periods while offering competitive pricing during slower months to attract budget-conscious travelers and maintain cash flow. Effective revenue management for Honokaa properties must account for local events like the annual Honokaa Western Week, weather patterns affecting outdoor activities, and competition from resort areas, utilizing data-driven pricing adjustments that can vary rates by 30-50% between peak and off-seasons to optimize both occupancy and revenue throughout the year.
Vacation Rental Management
Managing a vacation rental in Honokaa presents unique operational challenges that can quickly overwhelm self-managing owners and jeopardize their investment returns. The remote Big Island location creates significant logistical hurdles for guest turnover, as coordinating cleaning crews, maintenance staff, and key exchanges across the island's vast distances often results in delayed check-ins and frustrated guests who expect seamless transitions. The 24/7 communication demands become particularly taxing when dealing with guests across multiple time zones while living in Hawaii's isolated location, where missed emergency calls about broken air conditioning, plumbing issues, or locked-out guests can instantly generate negative reviews that devastate your property's ranking on booking platforms. Maintenance challenges are amplified by Honokaa's tropical climate and limited local contractor availability, where issues like humidity damage, pest control, and weather-related repairs require immediate attention but often face delays due to the area's rural infrastructure and specialist shortages. In this highly competitive vacation rental market where guests expect resort-level service and instant responsiveness, attempting to self-manage while maintaining the consistent 5-star experience necessary for premium pricing and high occupancy rates becomes virtually impossible without the local expertise, established vendor networks, and round-the-clock availability that only full-service property management can provide.
Attractions and Amenities
Honokaa serves as the gateway to several of Hawaii's Big Island's most spectacular attractions, with Waipi'o Valley being the crown jewel - a sacred black sand beach valley requiring 4WD vehicles or hiking gear that guests need to store and clean after muddy adventures. The town's historic downtown district along Mamane Street draws visitors exploring plantation-era architecture, antique shops, and local eateries, making walkability and secure parking essential for guests who want to explore on foot while keeping rental cars safe. Akaka Falls State Park, just minutes away, attracts hikers seeking the dramatic 442-foot waterfall via lush rainforest trails, necessitating properties with gear drying areas, outdoor showers for post-hike cleanup, and early morning coffee service since most visitors start their hikes at dawn to avoid crowds. The nearby Hamakua Coast's scenic drive and multiple smaller waterfalls create a base-camp dynamic where guests need reliable Wi-Fi for researching daily adventures, ample refrigeration for packed lunches and snacks, and flexible check-in/out times to accommodate full-day excursions that often run longer than planned due to the area's breathtaking photo opportunities and spontaneous exploration of hidden gems along the coast.

Why choose Surge?

Surge is local Airbnb management that’s reliable, affordable and the best for your property.
Cost
Guest communications
Host Communications
Insurance
Contract
Cost
Starting at 15% fee
Guest communications
Guest response within 10 minutes, 24 hours a day
Host Communications
Designated host call in phone line
Insurance
Full damage protection for every reservation
Contract
No annual agreements
Other Property Mangers
Cost
25-40% fee
Guest communications
Sporadic guest communications
Host Communications
Bot response assistants
Insurance
Unreliable insurance coverage
Contract
Contract lock-ins

Understand Your STR Income

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Surge is geared towards maximizing potential

Be at ease with the knowledge that your vacation rental is being optimized to its fullest potential.
30%
In gross revenue
150 M
Potential guests
4.9
Superhost status
7+
Booking platforms
1
Property manager
The house was great. It accommodated our large group nicely. The owner was responsive and checked in on us throughout the trip. The gate around the home added privacy and security. The beds were comfortable as well. Extra linen, towels and washcloths. We are looking to book this home in the future!
Airbnb Guest Hosted by Surge
Head of Design, Layers
We really appreciated Surge. He was responsive, attentive, and went above to make sure our stay was seamless. You can tell he takes pride in providing a clean/organized place. Everyone loved the pool table and shuffleboard. This place is also very close to great restaurants. The place we went to had the best catfish. Would definitely rent from Surge again!!
Airbnb Guest Hosted by Surge
Head of Design, Layers
Our group really enjoyed our long weekend stay here! The property was very clean and spacious but also provided some privacy to accommodate our large family. Surge was responsive when we reached out to them and also accommodated an early check-in. We felt secure given that the property was gated and had smart locks on both entry doors. We strongly recommend this property and would love to stay here again!
Airbnb Guest Hosted by Surge
Head of Design, Layers
My family and I were here for my daughter’s graduation from UofH. Surge was very upfront, kept us informed and accommodating. The place was clean and fit my entire family comfortably. We have already made plans to come back. Great location, private and safe environment. Would highly recommend! Thank you Surge for making this stay memorable and stress free for our family!
Airbnb Guest Hosted by Surge
Head of Design, Layers
Great stay that accommodated all our needs for a successful for trip to Houston, i hope to Book in the coming future.
Airbnb Guest Hosted by Surge
Head of Design, Layers
The host was great, he responded quickly when needed and checked in on us from time to time throughout the whole day. He was awesome and the place was great for my family of 16. Definitely will book with him in the future.
Airbnb Guest Hosted by Surge
Head of Design, Layers

Frequently asked questions

Everything you need to know about the product and billing.
Does Surge Property Management allow pets in its short term rentals?
Surge Property Management leaves that decision to the property owner. While allowing pets can be a big perk for some guests, Surge does not have any requirements for the property owner to allow it. Service animals are a different case. Surge is prohibited to refuse a reservation, charge pet fees, hold guests to different rules, apply differential treatment or use discriminatory language if a guest is accompanied by a service animal. A guests service animal must not be out of control, un-housebroken, left alone at the listing without prior approval, allowed into areas that are considered unauthorized by the guest and allowed in a public space without being harnessed, leashed, or tethered and not under the guests control.
Do I get access to an owner portal?
Surge Property Management has a tech leading owner portal to keep its property owners in the loop, instead of on the outside looking in. In the owner portal you can reserve days for personal use, see pending reservations, nightly pricing rates, owner statements, expense receipts, guest messaging and more!
Do you screen the guests that are staying in my property?
Our intelligent Guest Screening technology allows us to screen vacation rental guests before they enter your property, making it easier to keep bad guests out. We proactively assess the risk posed by each guest, through legal, non-discriminatory checks. Guests will be asked to submit some personal details including their name, date of birth, physical home address and contact details. We then verify by having the guest take a live selfie and submit a photo of their ID(either a drivers license or passport). This information will then be processed to determine the true identity of your guest, including whether the ID is fraudulent and if the provided details match those on the ID. This process will generate a risk report for us to review before the guest arrives.
Do you provide insurance for guest damages?
We partner with the premier provider of short term rental protection also offering guest screening and comprehensive insurance coverage. Our partner brings confidence and peace of mind to both Surge Property Management and its clients(homeowners). Our third party partner has protected over 60 billion in homeowner liability coverage and 1 million guest nights. Ask your Surge sales representative for more details.
What happens if there is guest damage to my property?
Each guest is required to make a $500 security deposit. Any damage above $500 we are able to document, submit, and follow a claim through on your behalf with our short term rental insurance partner covering up to $5,000,000.
How does Surge compare to a national provider like Vacasa?
While both Surge and Vacasa both have a full service model designed to be hands off from the property owner, Surge stands out above the rest by being more intentional and selective with the properties we decide to accept into our management portfolio. This allows us to give the required attention to the properties we manage instead of just "setting it and forgetting it" like the other property managers do. Once you go onboard with them you just become another number.
Does Surge handle the maintenance of the vacation rental?
Yes, Surge is able to handle any property maintenance(including hot tub & pool) for your property. We have a large network of service providers, additionally, if you have a preferred vendor we can assign and coordinate maintenance with them as well.
What services does Surge Property Management offer?

Surge is a full-service property manager and provides the following service to property owners:

  • Listing creating and management across multiple channels
  • Calendar management
  • Cleaning
  • Laundry
  • Restocking
  • Maintenance
  • Dynamic Pricing
  • Lock automation
  • Guest Portal
  • Owners Portal
  • Listing optimization
  • Photography
  • 24/7 guest communication
  • Check-in/out support
  • and more!
Is Surge Property Management a Superhost on Airbnb?
Yes, Surge Property Management is a Superhost on AirBNB. Airbnb defines a Superhost as a Host who goes above and beyond to provide excellent hospitality. Guests can easily identify a Superhost from the badge that appears on their Airbnb listing and profile. Superhosts have more visibility and earning potential.
How and when do I get paid?
Surge Property Management initiates ACH payment to its property owners once a month by the 10th day of the next month. Along with the ACH deposit sent to you, you also receive a highly detailed statement for review.
Are there any hidden fees?
Surge Property Management has the most transparent pricing in the industry. Our property owners are our Partners in business which is why we hold transparency at a very high standard. With your monthly statements you will be able to trace every dollar from when the guest paid for their reservation to when it was deposited into your bank account. Contact your Surge sales rep for a personal walk through of our statement structure.
Can I still use my property?
Yes of course. The biggest perk of a vacation rental is still retaining personal use of the property for your personal use. Inside of our Owner’s Portal you can reserve days for personal use.
How do you market my property?

We list your property on the major platforms like Airbnb, VRBO, Booking.com, Google Vacation rentals and more! We also allow direct bookings very popular among returning guests. Our integration technology is second to none and was awarded the following:

  • Airbnb Preferred + Software Partner
  • VRBO Elite Partner
  • Booking.com Premier Connectivity Partner
How do you handle complaints or disputes?
We aim to resolve issues quickly and fairly, protecting both the guests and the property owner’s interests. We mediate disputes and ensure a smooth resolution process.
How do I get started with your service?
Contact us to schedule a consultation. We'll discuss your property, our services, and how we can help you achieve your rental goals.
How do you handle waste management?
We coordinate with local services to ensure proper waste disposal and recycling, maintaining cleanliness and environmental responsibility.
What safety measures do you implement?
We ensure the property has functional smoke detectors, carbon monoxide detectors, fire extinguishers, and complies with all local safety regulations.
What does Surge’s full service property management mean?
Surge's comprehensive property management service allows property owners to be completely hands-off with the daily operations of their Airbnb properties. Surge takes care of all the daily tasks, including listings, guest interactions, cleanings, restocking, and maintenance, ensuring a stress-free experience for the property owner.

Still have questions?

Can’t find the answer you’re looking for? Please chat to our friendly team.
Get in touch
(713) 853-9573